By B. Kim Barnes Reprinted from LinkedIn, June 10, 2019 Research in neuroscience and behavioral economics tells us that it is very difficult–if not impossible–to change someone’s mind, once they have committed to an opinion or point of view. We …

An Approach to Rational Conversation in Divisive Times Read more »

by B. Kim Barnes “How can you believe a thing like that?” “That’s completely irrational.” “You’ve joined the lunatic fringe, I see.” “If everyone thought/dressed/acted/voted that way, we’d be in big trouble.” How many times in the past few months …

Bad, Wrong, or Stupid: How Not to Influence Read more »